Design & UX
Leadership
About
I'm a player/coach product and design leader, entrepreneur and artist with 15+ years of experience designing for Fortune 500 companies and startups, including 10+ years leading product, design, and engineering teams.
Currently, I lead the Product Lab at Invisible Technologies, a small hybrid team focused on infrastructure and 0-to-1 product discovery, design, and development for enterprise AI systems.
Previously, I served as Executive Director of Product and Design at SkillsEngine, an AI-driven workforce analytics startup; co-founded a data privacy startup; and held design and strategy leadership roles at 72andSunny, RED Interactive (acquired), and R/GA, where I helped establish Google's first embedded creative consulting team.
Learn more →Projects
Text-to-skills AI data transformation
Translating job posts, curriculum, and resumés into structured skills data.
Text-to-skills AI data transformation
Translating job posts, curriculum, and resumés into structured skills data.
AI workforce analytics & alignment platform
Skills-based workforce analytics and labor market alignment platform for work and learning communities
AI workforce analytics & alignment platform
Skills-based workforce analytics and labor market alignment platform for work and learning communities
AI mini-apps for work & learning
Building AI apps with LLMs for employers & job seekers
AI mini-apps for work & learning
Building AI apps with LLMs for employers & job seekers
Automating startup operations
Building apps wtih LLMs to eliminate repetitive tasks for startup operators and builders
Automating startup operations
Building apps wtih LLMs to eliminate repetitive tasks for startup operators and builders
No-code design system foundation
Building a v1 no-code framework and design system foundation.
No-code design system foundation
Building a v1 no-code framework and design system foundation.
Design system refresh for SkillsEngine & C4EO
Refreshing the SkillsEngine aesthetic
Design system refresh for SkillsEngine & C4EO
Refreshing the SkillsEngine aesthetic
Data policies designed for humans
Elevated and ethical customer privacy experiences with accessible data policies, designed for humans.
Data policies designed for humans
Elevated and ethical customer privacy experiences with accessible data policies, designed for humans.
Ecommerce enhancement
Enhancing ecommerce membership and marketplace experience for the leading subscription crafter supplies and content platform.
Ecommerce enhancement
Enhancing ecommerce membership and marketplace experience for the leading subscription crafter supplies and content platform.
Career demand alignment app enhancements
Redesigning key product workflows and interaction patterns to enable better skills alignment between educators and employers.
Career demand alignment app enhancements
Redesigning key product workflows and interaction patterns to enable better skills alignment between educators and employers.
Mobile subscriptions for fast food
Designing business innovation for fast food with mobile payments & subscriptions.
Mobile subscriptions for fast food
Designing business innovation for fast food with mobile payments & subscriptions.
Avatar community experience
Designing a community-driven content ecosystem to support the the follow up launches of the Avatar film franchise.
Avatar community experience
Designing a community-driven content ecosystem to support the the follow up launches of the Avatar film franchise.
SDZ kids digital strategy
Designing an online kids experience for the world's most famous zoo.
SDZ kids digital strategy
Designing an online kids experience for the world's most famous zoo.
Digital experience strategy refresh
Revisioning the customer experience to better serve Millennial consumer needs.
Digital experience strategy refresh
Revisioning the customer experience to better serve Millennial consumer needs.
Future retail experience
Crafting unified strategic communications for the future of Disney's online and offline retail experiences.
Future retail experience
Crafting unified strategic communications for the future of Disney's online and offline retail experiences.
Launching Google Home
Launching Google's first smart home device.
Launching Google Home
Launching Google's first smart home device.
Writing
- The Irony of AI
2024-05-01 - Language Model Awareness Optimization
2024-05-12 - The Age of the Idea Guy
2024-06-13
Past Clients
Past Companies
Playground
SkillsEngine design posters
Experimental creative exploration using the latest AI tools to augment the design process.
SkillsEngine design posters
Experimental creative exploration using the latest AI tools to augment the design process.
Snake web app
Coding the classic old school snake game with AI
Snake web app
Coding the classic old school snake game with AI
Halftone dither app
A simple web app to apply halftone dithering to any image.
Halftone dither app
A simple web app to apply halftone dithering to any image.
Drug Wars
A retro trading game inspired by the classic TI-83 games
Drug Wars
A retro trading game inspired by the classic TI-83 games
Focus group simulator
Simulating concept feedback focus groups using AI agents
Focus group simulator
Simulating concept feedback focus groups using AI agents
MX pixel paint app
Pixel art painting app inspired by MS Paint
MX pixel paint app
Pixel art painting app inspired by MS Paint
AI agents for social content
Automating brand-relevant weekly research, writing, and editing for social media content production
AI agents for social content
Automating brand-relevant weekly research, writing, and editing for social media content production
Super Sneaks
Imagining a super sneaker collaboration with the world's greatest heroes.
Super Sneaks
Imagining a super sneaker collaboration with the world's greatest heroes.
Killa Koi
A digital art piece
Killa Koi
A digital art piece
Professional Experience
UX & Product Design Consultant
Freelance
2018 - 2021
Co-Founder
BEACON Inc.
2018 - 2022
Director of Customer Experience (CX) Strategy
RED Interactive
2016 - 2017
Freelance Designer and Creative
Self Employed
2004 - 2011